Justin Michie's Internet Marketing Blog
January 10, 2007
Thinking About Renting an Opt-in Email List or Database? Read This First!
Sometimes when you don’t have a list of your own yet, or want to grow your list, renting a permission based opt-in list may be a viable alternative to send an email to. A permission based opt-in rental list is a list of prospects or a targeted group of subscribers who have opted-in to receive […]
January 10, 2007
How To Develop A Powerful USP for Your Direct Marketing Business
Why You Need a USP
One of the first steps in creating a marketing plan is developing a USP, or Unique Selling Proposition (sometimes called a Unique Selling Point or a positioning statement). A USP is an ultimate statement of benefit, or the single most compelling reason why a customer should buy from you over […]
January 10, 2007
Joint Venture Marketing on the Internet – Increase Traffic & Make Money the Easy Way
If you are a business owner who wants to significantly increase your market reach, break down entry barriers to a new market, or simply generate skyrocketing profits in a short amount of time then a joint venture may well be in your future.
Hopefully you’ve heard of joint venture marketing (JVM) and have at least […]
January 10, 2007
Blogging for Blogs: How to Use Blog Ads to Maximize Website Traffic
The Blog is taking the online world by storm, and is quickly becoming an internet fad, as more and more people start the own blog everyday on free sites like blogger.com.A blog is simply an online diary or journal where people communicate their personal thoughts, along with web links, and/or other interesting information on an […]
January 8, 2007
Are Banner Ads Still an Effective Form of Internet Marketing?
Banner ads are the pioneers of internet marketing. The first banner ad appeared on www.hotwired.com (now www.wired.com) back in October 27th, 1994 in the form of an ad for AT&T. Since that time banner ads have taken over the internet in a variety of forms.
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(First Ever AT&T Banner)
