Archive for the 'General Marketing' Category

Work On Your Business, Not In It

This is something that’s seemingly simple, but extremely powerful. Luckily it’s something I learned, and a mindset which I developed, before I started up my first offline business years ago, or I wouldn’t be where I am today.
Here’s the gist of it: Work on your business, not in it. That’s it.
Here’s an example:
Let’s say […]

Five Reasons Why Every Business Needs a Blog

Today, blogging is more popular than ever – and it shows no signs of slowing down. In fact, it seems that nearly everyone has a blog these days. And if your business doesn’t have a blog, especially your online business, well then you are way behind the curve.
Producing a blog is one of the quickest, […]

Ezine and Newsletter Advertising Made Simple

Ezine advertising is one of the most effective forms of advertising on the internet. There are literally hundreds of thousands of ezines and newsletters on the internet, each of which has one of three main purposes: to build a relationship with your subscriber database, to make money from advertising, or a combination of both. Since […]

Multilevel Marketing (MLM) – is it a Worthwhile Home Based Business Opportunity?

Multilevel marketing is no small thing… by the early nineties, more than 100 billion dollars worth of products and services had been moved because of it. Multilevel marketing (MLM), also known as “network” or “referral” marketing, offers you a commission for the products you sell and also for the sales of those you recruit or […]

Writing Killer Copy

Do you remember the last time you picked up a book, read the first sentence, and before you knew what happened, an hour or two had passed? That’s killer copy… where one sentence pulls you into the next.
If you’re going to be spending money to advertise, it only makes sense that the copy in […]