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	<title>Internet Marketing With Justin Michie &#187; Offline Promotion</title>
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		<title>Top 5 Creative, Overlooked &amp; Underused Ways To Drive Traffic To Your Website</title>
		<link>http://www.justinmichie.com/top-5-creative-overlooked-underused-ways-to-drive-traffic-to-your-website.php</link>
		<comments>http://www.justinmichie.com/top-5-creative-overlooked-underused-ways-to-drive-traffic-to-your-website.php#comments</comments>
		<pubDate>Sat, 07 Apr 2007 07:29:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Offline Promotion]]></category>
		<category><![CDATA[Traffic Generation]]></category>
		<category><![CDATA[Website Tips]]></category>
		<category><![CDATA[drive traffic]]></category>
		<category><![CDATA[generate traffic]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[traffic tips]]></category>

		<guid isPermaLink="false">http://www.justinmichie.com/internet_marketing/top_5_creative_overlooked__underused_ways_to_drive_traffic_to_your_website.php</guid>
		<description><![CDATA[There are hundreds of different ways you can get traffic to your website: There are the more traditional methods and then there are the more creative. So I figured I&#8217;d follow up my &#8220;Top 5 Ways To Drive Traffic To Your Website&#8221; with something a little different.
With the help of others and my thread on [...]]]></description>
			<content:encoded><![CDATA[<p>There are hundreds of different ways you can get traffic to your website: There are the more traditional methods and then there are the more creative. So I figured I&#8217;d follow up my &#8220;<a href="http://www.justinmichie.com/internet_marketing/top_5_ways_to_drive_traffic_to_your_website.php">Top 5 Ways To Drive Traffic To Your Website</a>&#8221; with something a little different.</p>
<p>With the help of others and my thread on the <a href="http://www.warriorforum.com/forum/topic.asp?TOPIC_ID=141726">Warrior Forum</a> the following is what I consider the top 5 creative, overlooked and underused ways to get people to your website. Some of them are fun, some are silly and others are just plain bananas. Take them for what they are:</p>
<p>1. Buy a pair of sandals; get your website engraved on the bottom and walk on the beach, stomp in the mud or play in the snow.</p>
<p><span id="more-41"></span></p>
<p>2. Go to baggage claim at a busy airport and put an empty piece of luggage on that has your URL on it. With luck, it will circle around and around as it won&#8217;t be claimed.</p>
<p>3. Find someone on eBay who is willing to tattoo your URL on a visible body part. For maximum impact, the forehead is the most highly desired location.</p>
<p>4. Print your URL on large pieces of sticky back paper and then stick it on the backs of busses and trucks, preferably at night.</p>
<p>5. And finally, go to the beach and as you&#8217;re walking along, drop stencils of your URL on unsuspecting sleeping sunbathers. Then they&#8217;ll get a nice tan of just your URL, and for the next week they&#8217;ll be walking billboards.</p>
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		<item>
		<title>Promoting Offline To Build Traffic Online</title>
		<link>http://www.justinmichie.com/promoting-offline-to-build-traffic-online.php</link>
		<comments>http://www.justinmichie.com/promoting-offline-to-build-traffic-online.php#comments</comments>
		<pubDate>Sun, 07 Jan 2007 08:33:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Offline Promotion]]></category>
		<category><![CDATA[build traffic]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[offline marketing]]></category>

		<guid isPermaLink="false">http://www.justinmichie.com/general_marketing/advertising_offline_to_build_traffic_online.php</guid>
		<description><![CDATA[We sometimes forget that before the Internet came along, a lot of very smart marketers perfected creative ways to get their message out to the general population. These techniques are tried and proven, and shouldn&#8217;t be forgotten, just because many people have moved to primarily marketing online. 
The easiest way to passively get more traffic [...]]]></description>
			<content:encoded><![CDATA[<p>We sometimes forget that before the Internet came along, a lot of very smart marketers perfected creative ways to get their message out to the general population. These techniques are tried and proven, and shouldn&#8217;t be forgotten, just because many people have moved to primarily marketing online. </p>
<p>The easiest way to passively get more traffic is to plaster your website on everything you have including but not limited to:</p>
<ul>
<li>Business cards</li>
<p><span id="more-19"></span></p>
<li>Letterhead</li>
<li>Envelopes</li>
<li>Business receipts</li>
<li>Invoices</li>
<li>Sales letters</li>
<li>Company brochures</li>
<li>Flyers</li>
<li>Fax coversheets</li>
<li>Pens</li>
<li>Pencils</li>
<li>Mouse pads</li>
<li>A yellow pages ad/listing</li>
<li>On your voice mail message</li>
<li>Ads in newspapers and magazines</li>
<li>Bumper stickers</li>
<li>And anything else you can think of</li>
</ul>
<p>Some other oldies but goodies  include:</p>
<p><strong>Classified Ads</strong> both in well-circulated newspapers, magazines and other sources can be an easy and cheap way to drive traffic to your site. There are still people who read their daily newspaper at home in their easy chairs every night. Advertising in newspapers can reach those customers. They are also a great way to test headlines. </p>
<p><strong>Bulk mailers / flyers</strong> People check and read their mail everyday, and there are no spam laws connected to snail mail. You can use a local venue that&#8217;ll mail your ad along with 20-30 other ads to a localized neighborhood, like www.moneymailer.com. Target flyers can also work very well with the right targeted mailing list. </p>
<p><strong>Trade Shows / Seminars</strong>  These are where a whole bunch of business minded individuals all meet to share their businesses and socialize. They&#8217;re also a great to make contacts that can really boost your business and garnish mutually beneficial lifelong relationships.And of course there&#8217;s radio, TV, infomercials, billboards, full page newspaper/magazine ads, hot air balloons etc. but these are usually beyond the means and budget or most online marketers.</p>
<p>These are just a few ideas. Bottom line, promoting offline is as important as promoting online. Finding the balance is important in any business.</p>
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