Comments on: How To Build Your List – Your Questions Answered

By: Franck Silvestre

Franck Silvestre — Sat, 03 Jan 2009 08:45:36 +0000

I bought the report, and I highly recommend it. It’s awesome.

Hey Lori,

1. OTO = One time offer
2. Pay per click advertising
3. You can do this from your Google account for free or with a software

Franck

By: Lori Iwan

Lori Iwan — Fri, 02 Jan 2009 15:19:56 +0000

Justin – very well done, clear, to the point article but as a novice I have some questions: 1. what is OTO, 2. what is PPC 3. how do you test your site and the various things in it? What exactly did you do and how did you conclude from the test that something was effective? Thank you.

By: admin

admin — Fri, 24 Oct 2008 04:31:35 +0000

Hey Guys, thanks for your comments.

Primus, I haven’t totalled the exact numbers, but the OTO sales covered the commissions, software and testing… though I outsourced a lot of the work for things like copyrighting, promo material etc. which added a extra couple thousand dollars to the tab.

By: primuskannan

primuskannan — Thu, 23 Oct 2008 18:40:47 +0000

Informative post Justin !
Investing in the right tools invariably pays off in the long run.
Testing was quite important as you had mentioned.
So how much did the profit square up with respect to costs including ppc and the software.

By: MedLabTech

MedLabTech — Thu, 23 Oct 2008 16:58:54 +0000

Visiting from Medical Lab Technology.. TQ

By: Guillermo Puyol

Guillermo Puyol — Thu, 23 Oct 2008 14:54:31 +0000

Hi Justin,

Great post! I liked participating in your promotion, it was great value for subscribers and affiliates. Successful business is all about creating Win-Win situations.

I also have setup 3 Free Videos that I give away in my site, but I am yet to test conversions before I send it viral.

Keep up the posting…

-Guillermo

By: Doug McIsaac

Doug McIsaac — Thu, 23 Oct 2008 14:06:55 +0000

Nice straightforward explanation of your launch. It’s nice to see something explained without being told that you were being shown “secrets” and that “other marketers are mad at you” for sharing

Thank you,
Doug

By: Steve

Steve — Thu, 23 Oct 2008 13:48:06 +0000

Hey Justin,

Thanks for taking the time to post this thorough and interesting case study.

There’s a lot of valuable information and steps mentioned here which would certainly prove effective in increasing profits for similar contests and launches your readers may be planning.

Good stuff!